Welcome to the Multichannel Merchant Research Store! In May 2005, CATALOG AGE and O+F united to form Multichannel Merchant, which now provides the complete focus you need on integrating front-end and back-end operations, and everything in between. In the Research Store, find and purchase in-depth studies on how multichannel merchants use data to target customers; invest in e-commerce and RFID technology; fulfill and process orders; source merchandise; and much more. Also, get the unique analysis of our award-winning editors on what this data means to your business in terms of opportunities and challenges.
Below you'll find our most recent reports, and feel free to search the links below for more studies of interest. This site is designed to help you discover the latest trends that will affect your business and help you learn about your customers and market:
***Please Note: Research reports and analysis are available in electronic pdf format only, and will be emailed to you immediately when transaction is complete.***
This study provides data on a variety of e-commerce resources and capabilities that multichannel companies devote to the online channel. You'll learn which departments run the online catalog; how much is invested each year on site maintenance; what user information is collected and for what purpose; percentage of sales that's generated online; and much more.
What are the five most critical warehouse measurements? The five key contact center metrics? What do operations professionals consider the top productivity boosters? The answers to these questions and others can be found in the results of our exclusive survey on how multichannel organizations measure their back-end performance.
This study details shipping practices and statistics for multichannel merchants. It includes major challenges faced; shipping budgets; number of packages shipped; carriers used; and much more.
Find out a variety of critical usage and planning practices that multichannel merchants use to operate their businesses. This study includes number of retail stores operated; profitability and revenue expectations; list rental income; marketing expenses; use of e-mail marketing; and much, much more.
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